Doorbusters are a marketing strategy used by retailers to attract customers to their stores or website by offering highly discounted prices on certain products for a limited time or in limited quantities. Doorbusters often occur during major sales events, such as Black Friday or Cyber Monday, and are intended to generate buzz and increase sales for the retailer.

The term "doorbusters" is often used to refer to the practice of opening stores early or even overnight to allow customers to take advantage of these deals. In some cases, customers may even line up outside of stores hours before they open to ensure that they can purchase the highly discounted items.

While doorbusters can provide significant savings for shoppers, they can also lead to crowded and potentially chaotic shopping environments. Additionally, the limited availability of these products can result in disappointment for customers who are unable to purchase them. It is important for shoppers to exercise caution and good judgement when participating in doorbuster events, and to be aware of their own safety and the safety of those around them.